Turning Sales & Marketing

Insights into

Operational Excellence

vERTEX vALUE pARTNERS Supports Sales & Marketing Effectiveness with Data-Driven insights and Proven Strategies.

With a track record of supporting over 100 companies, Vertex Value Partners supports Private Equity firms, Family Offices and company owners with our transactional services and services for operational excellence in sales and marketing.

With our in-depth analysis, backed by our operational expertise in revenue growth, expansion and sales and marketing performance, we help our clients identify high value levers that enhance business performance.

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Companies Helped

100+

Engagements

250+

Deep Sales & Marketing Experience

Decades of operational expertise in Sales & Marketing, integrated into our analysis and recommendations.

Proprietary
Benchmarks

We utilize our own data-driven benchmarks and frameworks to provide a clear, comparative analysis, identifying risks and opportunities early.

Comprehensive
Diagnostics

In-depth analysis of sales and marketing functions to identify key risks and areas for improvement.

In an increasingly competitive market, successful Sales & Marketing organisations are continuously seeking growth opportunities and operational efficiencies. By leveraging unique market insights and integrating sales and marketing operational expertise, we can realize hidden potentials.

We are the Operational Experts

Behind Revenue Growth

Vertex Value Partners embodies deep operational expertise with an extensive track record of driving revenues for over 100 B2B Companies. Our proven expertise in Sales and Marketing, has helped Private Equity firms, Venture Capital firms, and Business owners to accelerate revenue growth.

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Services

Due Diligence

Sales Due Diligence

Our Sales Due Diligence provides a comprehensive analysis of a company's sales strategies. This consists of the evaluation of the market position, the growth potential within existing customers and target customers, the sales organization and sales processes, technology and sales enablement tools.

Marketing Due Diligence

Our Marketing Due Diligence provides a comprehensive analysis of a company's marketing approach and organization. This consists of the evaluation of the market and growth potential, the channel mix, the marketing organization, processes and technology.

Operational Optimization & Improvement

100 Day Action Plan

We work closely with our clients to ensure successful execution in Sales and Marketing. The 100-Day Action Plan incorporates insights from the due diligence and our Sales & Marketing assessment, effectively integrating sales and marketing efforts for optimized efficiency and performance.

Sales and Marketing Effectiveness

Leverage our operational expertise to enhance the effectiveness of your sales and marketing efforts and achieve your business goals. From analyzing our client’s marketing channel mix to helping refine outbound strategies and develop sales playbooks, we take a deep dive into your revenue functions to drive meaningful improvements.

Exit Readiness

Maximizing value both for buy-side and sell-side

We assist private equity firms and companies in preparing for investment, acquisition, or sale. Our approach includes a thorough analysis of the current status quo, evaluating sales and marketing performance to identify areas of high potential and risk. We conduct an in-depth review of the data supporting the sales and marketing strategy, adding insights to your process and ensuring informed, strategic decisions are made.

Explore our latest

Case Studies

Explore how we've facilitated market entry and Sales & Marketing validation, scaled operations across Europe, and built robust sales teams through partnerships with companies like SumUp and Workmotion.

Our tailored solutions address specific challenges and leverage unique market opportunities for substantial growth.

Area

Market Entry
Sales & Marketing Validation
European Market Expansion

Situation & Challenge

SumUp is the leading provider for payment solutions with over 4 mio businesses.

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The second product - SumUp PoS just launched. Main goals were to build initial sales organization - including demand generation & new customer acquisition to customer success.

Our Solution

Building together with SumUp the predictable sales processes from lead-to-closure.

Initial market entry with customer segmentation testing and market expansion into 8 European markets.

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SumUp

Area

European Market Expansion

Situation & Challenge

Workmotion has built its initial HR platform enabling organizations to hire worldwide.

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Workmotion planned its expansion into multiple European markets and was looking for an operational partner to execute the European expansion.

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Our Solution

Designing the Sales & Marketing strategy and sales organization together with the CEO and founder.

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Guiding the initial sales leadership in their roles. Designing and building together the sales organization. We helped Workmotion with the 3rd party provider selection for the EMEA sales team.

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Workmotion

Area

Building a direct Sales Team

Situation & Challenge

MyHammer is Germany's leading marketplace for handymen.

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MyHammer has grown successfully through inbound sales. MyHammer wanted to accelerate their revenue growth with their B2B outbound sales channel.

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Our Solution

We helped MyHammer with a fractal CSO-leadership solution. Together with the CEO we designed the outbound sales strategy and built their outbound sales organisation for the German market. We onboarded the permanent HoS and gave leadership guidance.

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MyHammer

Area

Blueprint for the enterprise sales organisation

Situation & Challenge

bookingkit is European leading booking software for tours, activities & attractions

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bookingkit has grown successfully since its founding. bookingkit wanted to expand into the enterprise segment.

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Our Solution

Together with bookingkit we designed the enterprise segment validation and built the organisational foundation for a dedicated enterprise sales unit.

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We delivered a fast and positive enterprise segment validation through the enterprise sales pipeline and initial new customers. The enterprise sales unit was designed & built with a hybrid team (internal & external)

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Bookingkit

Area

Sales & Marketing Assessment
Sales Due Dilligence
Blueprint Design & Implementation for a SaaS sales organisation

Situation & Challenge

finleap connect is the leading, independent Open Banking platform provider in Europe.

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Switching to a SaaS business model was a core component of the growth funding from Softbank. finleap wanted to build a SaaS sales organization to switch the revenue streams to SaaS.

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Our Solution

Together with the company leadership we re-assessed the Go-to-Market strategy and performed the Sales Due Diligence.

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Based on the renewed GtM strategy we designed, built and optimized the new sales processes and SaaS sales organization with the finleap connect team.

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Finleap